For Business Process & Applications Professionals (Length: 7 pages)

January 29, 2008

Oracle Will Be An Active But Targeted Acquirer

Expect Smaller Industry-Focused Deals Instead Of Big Market-Share Buys

This is the second document in "Software Market Consolidation Trends" series.

by R "Ray" Wang, Andrew Bartels

with Sharyn Leaver, Heidi Lo


Executive Summary (This is a document excerpt)

While Oracle has been a highly visible and active purchaser of other software companies since 2003, its big acquisitions (with the exception of its purchase of BEA Systems) are largely in the past. Oracle has already accomplished its primary goal of building market share and kick-starting revenue growth, and it has made substantial progress toward its second goal of acquiring core applications in vertical industries. Moreover, Oracle now faces the formidable task of rationalizing its many acquired products on a common code base. Oracle will continue to make selective smaller acquisitions of vertically focused apps, but it is not likely to make major acquisitions of vendors with revenues of more than $0.5 billion in the next two to three years.

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Analyst: Andrew Bartels
Technology: Application Strategy & Selection, B2B Sales & Marketing, Mergers & Acquisitions, Packaged Applications
Industry: Computer Software Industry, High-Tech
Geography: Asia Pacific, Europe, North America

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