Consumer Market Research Professional

Consumer Market Research Professional

    Get the tools and insight you need to:

  1. Profile the trends in global consumer markets
  2. Understand changing consumer behavior
  3. Operate as a strategic business advisor
  4. Register NowWork with innovative vendors and research methods

Complimentary Live Webinar

Which online consumer trends will dominate 2010?

You are invited to attend a complimentary live Webinar with Forrester analysts Reineke Reitsma and Jacqueline Anderson on November 10: "Top 3 Online Consumer Trends to Watch in 2010"

Click here to Register

Details:

Title: "Top 3 Online Consumer Trends to Watch in 2010"
Date: Tuesday, November 10th
Time: 11 a.m. EST, 5pm Amsterdam / 4 pm UK

During the 1-hour interactive session, Reineke and Jacqueline will present the latest research and online consumer data and answer participants' questions including:

  • How will your consumers' mobile behavior and usage impact your business?
  • What role will social media play in engaging with your customers?
  • Where and how will you reach your customers across media channels?

Join the discussion and learn how these 3 online consumer trends will increase loyalty and engagement in 2010 and beyond.

Featured Research

The State Of Consumers And Technology: Benchmark 2008

A Generational Analysis Of The North American Benchmark Survey

by Charles S. Golvin and Ted Schadler

This is a graphical analysis of Forrester's North American Technographics® Benchmark Survey, 2008. It is our annual guide to device adoption and forecasts, demographics, and technology attitudes and behaviors based on a mail survey of 60,847 adults. We have completed a generational analysis of our North American Technographics Benchmark Survey, 2008 of 60,847 adults. The headline is simple: More consumers of every generation are adopting and adapting to technology in their lives.

Read more »

Featured Teleconference

Segmentation: The Allure And The Risks — Eight Ways Market Segmentation Projects Fail, And How To Succeed


Presented by:

Brad Bortner, Principal Analyst

Agenda:

  • How segmentations fail
  • The allure of segmentation
  • Worksteps detailing how to segment correctly
  • Recommendations

 
 

Talk to us

Call Forrester toll free at

1 866 FORRESTER

(1 866.367.7378 or 1 617.613.5730)
8 a.m.-5:30 p.m. Eastern time

Europe
+44 20 7323 7730
09:00-17:30 local office time

Email: Forrester Client Support

 
 
Most Recent Research

Forrester Research published in the last seven days

Consulting

Forrester's research-based consulting model is designed to quickly deliver action-oriented recommendations by leveraging our existing research. Our analyst consultants enter into projects with a deep, immediate understanding of your business environment and challenges — which means faster, more cost-efficient results for you.

Contact us for a customized proposal. Learn more about all of our marketing and strategy consulting offerings.

Executive Programs

The Market Research Council provides senior-level Market Research professionals with the insight and guidance they need to be better informed, develop clearer insights, and act more strategically. Through a unique combination of member-to-member best practice sharing and access to Forrester's proprietary research and analyst community, Council members will examine key issues and consider new tools and methodologies. Members will immerse themselves in topics both strategic and tactical. By acting on this fresh thinking, members can effectively manage their organization's needs and drive strategic decisions.

Email flb@forrester.com to learn more.

Free Research

See more free research