David Park
Principal Consultant, Offering Lead
Author Insights
Blog
Unlocking The True Business Opportunity For Modern Partners
The business opportunity for channel partners is larger than most vendors realize. Transform a linear transaction into exponential growth.
Blog
For Partners, If It Makes Dollars, It Makes Sense: Using TEI To Build The Business Case For Your Partner Program
A Forrester channel TEI study highlights the economic metrics and the business advantages to choosing to work with that partner. These studies can explain and break down the economics and the outcomes of a partnership investment in real-dollar terms partners understand — not just gold, silver, and bronze.