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As generative AI models interact more with digital environments, their unpredictability renders traditional testing insufficient. Instead, aligning these models with corporate and customer values through technical and governance mechanisms is essential. Learn more about the "align by design" approach.

As organizations increasingly invest in genAI capabilities and consumer-facing use cases, they need to consider consumer trust. Learn how to foster trust in this CX Summit EMEA keynote preview.

Most organizations worldwide that use AI must comply with the act — and there is much to do with little time to do it. Here's what you need to know.

According to Forrester data, about one in three global organizations identify risk and governance as barriers for generative AI adoption. Those concerns are set to grow even more now that the EU AI Act is becoming a reality.

The new UK AI bill in Parliament is likely to add up to less practical impact than you might think. Find out why.

Last week was a busy one for AI policymakers — but it’s too early to say whether it's moved the AI policy needle sufficiently.

This blog was co-written by Luca LoScavo   Il CX Index di Forrester misura la qualità della customer experience che un marchio offre ai propri clienti per creare e sostenere la fedeltà. Nel 2023, abbiamo effettuato un benchmark della qualità della CX di 9 marchi bancari italiani leader del settore.  La qualità della CX nelle banche […]

[This blog was cowritten by Luca Lo Scavo.] Forrester’s Customer Experience Index (CX Index™) measures the quality of the customer experience a brand delivers to its customers to create and sustain loyalty. In 2023, we benchmarked CX quality at nine leading Italian banking brands. CX quality in Italian banks grew just enough to match the […]

The new executive order calls for a “societywide effort” from government, the private sector, academia, and civil society to address eight AI priorities.

A focus on fundamentals such as empathy, dependability, and accountability will equip companies to weather a tumultuous year ahead.

Learn why the €1.2 billion GDPR fine levied against Meta for violation of international data transfer requirements should be a wake-up call for many privacy and business leaders.

There's growing hype around generative AI in the security world, some of it warranted, some of it not so much. Learn more by reading the Forrester security and risk team’s key perspectives from RSAC 2023.

This year’s RSA Conference is kicking off soon, and I will be there for the first time! Why? Because new rules for the protection of the personal data of employees have arrived in the US, and we need to talk about it. If you are attending the conference, come join me for my session, How […]

The implications of, and the privacy risks associated with, generative AI systems will be impactful. Learn five things you can do to address them today.

Poor risk management practices, a questionable corporate culture, and a long series of scandals created an explosive mix that led to Credit Suisse’s collapse and consequent acquisition by rival UBS. While each theme deserves its own analysis, the sum of these events provides a crisp example of how the bank undermined the very definition of trust that ultimately caused its collapse. Here, we discuss the implications of the “rescue” of Credit Suisse by UBS.

Forrester provides guidance on how to succeed with AI governance with the NIST’s AI RMF 1.0.

Across Europe and the Middle East, consumers are demanding that corporations embrace environmental sustainability. Forrester data shows that in both the UK and France, more than a third of online adults are prepared to pay a premium for sustainable products.

In the wake of a lawsuit settlement over deceptive location-history user settings, companies need to look closely at their data privacy practices.