Linda Ivy-Rosser
VP, Research Director
Author Insights
Blog
Push Forward To Become An Intelligent Enterprise That Delivers Real Business Value
Learn the four biggest challenges enterprise business applications can mitigate to fast-path your intelligent enterprise technology strategy.
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Tech Stack Optimization Is Now A Strategic Priority
Learn how Forrester’s outcome-based technology optimization model creates an approach that offers advantages to delivering business aligned value and enabling growth.
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Predictions 2024: A Lethargic Enterprise Software Market Goes Cutting-Edge
In 2024, we’ll see SaaS sales hit 75%, genAI drive modernization efforts, and at least one vendor megadeal. Learn more in Forrester’s 2024 enterprise software predictions.
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Emotional Quality Of Experiences: The 2022 CX Index Bright Spot
Recently Forrester released the US Customer Experience Index Rankings for 2022 and one prominent message was the fall of CX quality across industries (see Figure 1). However, it also revealed a bright spot - the emotional quality of customer experiences remains consistent. According to the Average US CX Index, 60% of customers expressed they had emotionally positive experiences compared with 62% in 2021 and 60% in 2020.
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Address Technical Debt To Mobilize Innovation
Technology executives face ongoing pressures to mitigate technical debt across legacy applications, devices, and computing infrastructure. Get practical tips for reducing technical debt for efficiency, productivity, and innovation gains.
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Introducing Experience Architecture: An Ecosystem Approach To Customer Obsession
Align your enterprise with your customer and provide a seamless, more intuitive experience.
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Tech Stack Optimization Must Balance Efficiency, Effectiveness, And Innovation
Making smarter decisions about your application portfolio is critical. Learn how a future fit technology strategy can help you reduce, modernize, and redistribute your technology stack.