Core Tech Strategy
At the heart of any successful digital transformation is a rock-solid core tech strategy. Learn how to leverage the right technology to drive transformation at your organization.
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Blog
Transforming Enterprise Business Apps With Powerful AI Ecosystems And Marketplaces
We can’t emphasize enough the importance of interconnected networks and ecosystems to the enterprise application software market. Industry cloud providers and hyperscalers possess several key advantages in nurturing and leading these innovation networks. So what does this acceleration of AI software and services on industry cloud and hyperscaler marketplaces mean? Well, it depends on the […]
Blog
XR Steps Back, AI Steps Up: The Shake-Up In Our 2025 Emerging Technologies
Forrester’s 2025 top 10 emerging technologies report reveals a major shift in the tech landscape, driven by AI acceleration and changing market dynamics. Longtime list members extended reality and Zero Trust edge are stepping back, making room for two fast-moving innovations — one of which was virtually unknown just a year ago. The earlier release gives tech leaders more time to strategize and align with upcoming breakthroughs in AI and beyond.
Blog
From First Touch To Automated Engagement: The Evolving Front Office
The Forrester Wave™: Customer Relationship Management Software, Q1 2025, our latest evaluation of CRM providers, shows a market on the cusp of change.
Webinar
Unveiling The Top 10 Emerging Technologies Of 2025
Get an early look at the top 10 emerging technologies for 2025, hear common use cases for each, and learn how (and when) these advancements will produce real benefits.
Blog
VMware/Siemens: A Cautionary Tale About The Risks Of Software And Services Licensing
Litigation has become the default method for companies to resolve disagreements, force accountability, and establish recourse for everything from breach-related failures to contractual disagreements. A recent lawsuit filed by VMware (now owned by Broadcom) against its customer, Siemens’ US operations, for alleged use of unlicensed software is not unique and should serve as a stark […]
Blog
AI Catapults The CRM Market To A Moment of Reckoning
CRM software has become overengineered, and complexity is killing its value, but AI has the potential to simplify CRM.
Blog
European Tech Spend Grows 5% In 2025 To Reach €1.4 Trillion
In 2025, European technology spending will see a significant uptick of 5% to reach a monumental €1.4 trillion. Find out which sectors and categories will drive the growth in this preview of our annual European tech market forecast.
Discover 10 Top Emerging Technologies For 2025
Be among the first to explore the emerging technologies set to transform industries and redefine strategies. Join our live webinar with Forrester VP Brian Hopkins on May 21. Exclusive insights + live Q&A!
Blog
ServiceNow And Salesforce Cross Battle Lines In An Escalating CRM War
Customer relationship management (CRM) systems initially focused on supporting core front-office functions such as sales and marketing, but the value proposition of CRM has significantly expanded through strategic tech convergence, driving substantial revenue growth for vendors.
Blog
Software Giants’ Q4 2024 Earnings: Tech Executives Are Still Responding
Our deep dive into the Q4 2024 earnings of 11 enterprise software companies revealed an accelerated drive toward AI, a sharper focus on cloud costs, and a surge in platform consolidation.
Blog
Global Technology Spending In 2025 Will Reach $4.9 Trillion With Robust 5.6% Growth
Forrester’s latest global technology market forecast shows robust growth of 5.6% in 2025 driving the market to $4.9 trillion. Learn what’s generating this growth and how to plan for the year ahead.
Blog
IBM Grows Oracle Consulting Capabilities With Two Major Acquisitions
IBM has had a very busy and prolific acquisition season. It acquired two Oracle consulting firms within the last five months.
Blog
SAP Offers On-Prem ERP Customers Additional Three-Year Support Until 2033 — With Conditions
As reported by several media outlets and confirmed by SAP CEO Christian Klein during its Q4 2024 earnings call, SAP will offer an additional three years of support for some on-premises ERP (enterprise resource planning) customers beyond the existing extended maintenance support of 2030. This news came as a surprise for many ERP customers globally […]
Blog
SAP Makes Significant Leadership Changes Along With Strong FY 2024 Results
SAP reported better-than-expected Q4 2024 financial results and raised its full-year operating profit forecast as demand for artificial intelligence systems continues. On top of beating expectations, SAP said that it now expects 2025 operating profit to be between €10.3 billion and €10.6 billion, above previous estimates of approximately €10 billion. Its current cloud backlog of […]
Blog
DeepSeek Unleashes Smaller-Footprint Models That Can Transform AIOps From Cloud To Edge
Exciting developments such as DeepSeek’s R1 announcement are extending opportunities to run large language models on edge devices. These advancements could have profound implications for edge computing, particularly in the realms of AIOps and observability. By enabling real-time insights and faster automations at the edge, enterprises can enhance their operational posture, drive down costs, and improve operational efficiency and resilience.
Blog
Third-Party VMware Support: A New Alternative On The Table
Tech buyers scrambling to get VMware support in the wake of the Broadcom deal are happy to hear about new third-party support service providers. Learn some of the pitfalls to avoid in evaluating these new providers.
Blog
Cohesity Acquires Veritas: A Data Resilience Behemoth Emerges
Cohesity and Veritas’ merger just completed last week, creating the single largest data resilience provider in the market by revenue. Learn the details of the merger and find out what it could mean for customers and the market at large.
Blog
Embracing AIOps: Transforming IT Operations In The Digital Age
AIOps is rapidly gaining traction across enterprises and industries. Learn how AIOps can enhance efficiency, reduce downtime, and drive innovation in this new blog series.
Blog
Predictions 2025: Tech Leaders Chase High Performance
After a period of strong technology investment, the emphasis in 2025 will shift to making existing technologies work harder through improved adoption, integration, and optimization. Learn more in our 2025 predictions for technology leaders.
Blog
Forrester’s 2024 Technology Strategy Impact Award Winner And Finalists For APAC
What does high-performance IT Iook like? Read about the technology strategy that won Macquarie’s Banking and Financial Services group this year’s Technology Strategy Impact Award for the APAC region.
Blog
Forrester’s 2024 Enterprise Architecture Award Winner And Finalists For APAC
What does excellence in enterprise architecture look like? Learn more about the enterprise architecture strategy that won Contact Energy, a New Zealand electricity generator and retailer, this year’s EA Award for the APAC region.
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