Featuring:

Judy Weader, Principal Analyst

Show Notes:

Forrester identifies the firms that are helping businesses diagnose customer problems, develop a plan to solve those issues, and build the infrastructure needed to execute a CX transformation. That effort is led by Principal Analyst Judy Weader, who joins us to unpack her recent evaluation of the CX strategy consulting services market. We discuss:

  • How does Forrester approach evaluative research? 
  • What are some of the key trends in the CX strategy consulting services market? 
  • What questions should CX leaders be asking when they engage a strategy consultancy? 
  • What did she find that she didn’t expect?