Executive Leadership Exchange
For Qualified Attendees
Align. Re-invent. Win: Leading Through Change
- Winning with AI: C-level leaders in many B2B organizations are trying to understand what AI, particularly generative AI will mean for their business, and how they can turn this disruptive force into a competitive advantage.
- Operating model transformation: In the face of ongoing economic uncertainty, senior B2B leaders want to optimize their teams and align their operating models to drive growth, while dealing with budget and resource constraints.
- Communicating marketing’s business value: Senior B2B leaders are taking a renewed focus on capturing and communicating marketing’s value across the customer lifecycle, the impact of brand building combined with demand generation efforts, and marketing’s value contribution to partners, investors, and other stakeholders.
The Executive Leadership Exchange (ELE) is a qualification-only program. It’s designed to deliver a premium experience for 50 C-level marketing, sales and product executives.
This program is offered by invitation/application only. Invitations will be extended closer to the event date. To be approved to attend, applicants must be C-level and not report to any higher marketing or sales executive in their organization. Please contact events@forrester.com with any questions.
Exclusive Agenda
Recommended Executive Agenda
Take Forrester’s guidance on which sessions to attend as a marketing or sales leader from the entire conference.
Exclusive Analyst Roundtables
Join Forrester Analysts for an exclusive Q&A
Analyst Access
Priority Analyst 1-On-1 Booking
Receive priority booking for 1-on-1 networking and guidance meetings with our best-in-class analysts and experts.
Exclusive Analyst Networking Sessions
Identify challenges and solve problems in small group collaboration with your peers and Forrester experts.
Exclusive Agenda
Tuesday, October 8
8:00 AM
Forrester’s Christina Schmitt personally curated agenda to attend main program
12:55 PM – 2:00 PM
Exclusive Lunch with Facilitated Discussions
6:30 pm
Evening Connect with Your Peers
Wednesday, October 9
8:00 am
Forrester’s Christina Schmitt personally curated agenda to attend main program
8:30 am – 9:30 am
Exclusive Breakfast with Q&A
12:25 PM – 1:30 PM
Exclusive Lunch
Forrester Women's Leadership Program
Forrester Women's Leadership Program
The Forrester Women’s Leadership Program focuses on building community and advancing women in the organization by breaking down barriers and overcoming challenges. Learn advancement strategies and engage in conversations about developing meaningful relationships with women across B2B sales and marketing. All are welcome to join!
The Forrester Women’s Leadership Program will:
- Build Community
- Inspire Change
- Drive Advancement
- Foster Allyship and Individual Empowerment
- Facilitate Meaningful Connections
Agenda
2:00 pm
Welcome & Fireside Chat
2:30 pm
Guest Keynote: Andrea Clatworthy, Fujitsu
3:00 pm
Panel Conversation
Join us as we have a conversation that spans generations.
Andrea Clatworthy, Director, Head of Europe Marketing Transformation, Fujitsu
Shweta Jade, Global partner marketing leader empowering success with ecosystem-driven marketing
3:30 pm
Interactive Workshop Roundtables Session
4:45 pm
Q&A
5:00 pm
Final Remarks
Bring Your Team
“If you want to go fast, travel alone. If you want to go far, travel together.” B2B Summit EMEA provides a broad and deep agenda to maximize learning and networking opportunities for groups of attendees from the same company.
Take another look at the agenda today. Browse some sessions you think would interest your team. See for yourself why it really is smarter to “travel together” when you come to this year’s Summit EMEA.
Small Team
- Discounted Tickets: Receive 4 tickets for the price of 3 in one transaction. No code required, just add 4 tickets to your cart.
Large Team
Pricing and experiential incentive for teams of 25+ paid attendees from the same enterprise.
- VIP Seating in Keynote Room: Premier seating reserved for VIP attendees
- VIP Badge: Unique name badge identifier to signify VIP-level status
B2B Summit EMEA · October 7 – 9, 2024 · London & Digital
Have a question about an upcoming Forrester event? Contact us at events@forrester.com.