The Coronavirus Crisis Puts Telcos Back On The Map As Strategic Providers

Telcos must transform to become digital service providers. The coronavirus crisis offers the telecoms sector a true opportunity to demonstrate that it understands and can address current customer pain points. Winning telcos will use connectivity as a stepping stone for brand transformation and to emerge as trusted partners. The winning telco culture is open and flexible to adjust to continuous change, and the coronavirus crisis will reward those telcos that embrace outside-in thinking.