Media Alert

Beyond stock trading and bill payment, today’s adolescent mobile finance services offer limited value to customers and financial firms. According to a new Report from Forrester Research, Inc. (Nasdaq: FORR), to build customer retention and differentiation, leading financial firms will create value by offering continuous advisory services that deliver real-time analysis, action-oriented advice, and automatic [...]

By 2005, eMarketplaces will claim 6% of all business-to-business (B2B) trade in the EU as up to a thousand online markets emerge to facilitate Internet business transactions. A new Report by Forrester Research B.V. (Nasdaq: FORR) outlines how these eMarketplaces will start off biased toward buyers and sellers, but will evolve into neutral, Pan-European venues [...]

Today’s antiquated EDI functionality and snail-like processes can’t keep up with the latest in eBusiness automation spawned by the rise of the Internet. According to a new Report from Forrester Research, Inc. (Nasdaq: FORR), firms should replace one-dimensional EDI-based systems with automated decision chains that can instantiate business strategy, collect real-time data, and act on [...]

By mid-2001 all new mobile phones sold in the UK will be WAP-enabled, driving a two-year period of hypergrowth, according to a new report from Forrester Research Ltd. (Nasdaq: FORR). And as the price of WAP handsets reaches parity with today’s phones, consumer uptake will increase rapidly creating a market of 41 million mobile Internet [...]

Advancing eMarketplaces will propel dynamic pricing beyond today’s limited uses. According to a new Report from Forrester Research, Inc. (Nasdaq: FORR), trade via real-time models like auctions and exchanges will reach $746 billion in 2004. As eMarketplaces evolve, firms will move beyond today’s simple, ad hoc purchases toward configuring online markets for each transaction — [...]

Online consumers of yesteryear have shed their thick skins, revealing a confident, knowledgeable, and demanding population ready to embrace Internet advancement as the PC becomes mainstream. According to the new Technographics® Benchmark Data Overview from Forrester Research, Inc. (Nasdaq: FORR), by 2001, more than one-half of US households will be online, more than one-third will [...]

Forrester Research B.V. (Nasdaq: FORR), Europe’s foremost source of eCommerce research and analysis, today announced the further expansion of its quantitative consumer research product, Technographics® Europe, to 15 European countries. The Technographics Europe program provides clients with continuous quantitative survey data about consumers’ motivation and adoption of technology. Moreover, clients benefit from Forrester’s unique segmentation [...]

Offline toy powerhouses like Toys ‘R’ Us still have a tough time competing online against Web-based retailers. Amazon.com, SmarterKids.com, and eToys battled for the top spot, while brick-and-mortar giants KB Toys, Toys ‘R’ Us, Wal-Mart, and J.C. Penney finished at the bottom of the Toys & Games category of the latest PowerRankings™ announced today by [...]

Forrester Research, Inc. (Nasdaq: FORR) and Reed Midem Organisation today announced the formation of a partnership for the Think.Tank Summit, a dedicated two-day conference for interactive content developers and broadband, Internet, and interactive TV professionals. Think.Tank 2001 will be held February 10 and 11 in conjunction with Milia, the world’s premier interactive content marketplace held [...]

By 2005, 118 million consumers will embrace personalized digital audio content, defined by Forrester as music, news, information, and spoken word delivered anytime, anywhere. According to a new Report from Forrester Research, Inc. (Nasdaq: FORR), a convergence of technologies will make streaming and downloading simple, challenging the current state of radio broadcasting. “The self-serve audio [...]

The battle over Internet privacy will play out in two rounds of legislation — one in 2001 and another in 2005. According to the new Report “The Internet’s Privacy Migraine” from Forrester Research, Inc. (Nasdaq: FORR), this process will take place in three stages: An initial round of legislation focused on Web sites will be [...]

The National Retail Federation and Forrester Research, Inc. (Nasdaq: FORR), in conjunction with Greenfield Online, announced today the results of the fourth NRF/Forrester Online Retail Index. According to the fourth survey in a monthly series, sporting goods and tools and gardening products blossomed in April. The Index also noted an increase in apparel and footwear [...]

Forrester Research, Inc. (Nasdaq: FORR) and Information Resources, Inc. (IRI; Nasdaq: IRIC) today announced the formation of Netquity™, a joint venture to deliver Internet research to brand managers. The first-of-its-kind researchservice provides consumer packaged goods (CPG) companies with the information and analysis necessary to build and refine brand Internet strategies. CPG companies can use Netquity [...]

The Boston Globe yesterday ranked Forrester Research, Inc. (Nasdaq: FORR) forty-eighth in The Globe 100, which ranks the 100 best-performing companies in Massachusetts. In The Growth 50, which rates Massachusetts’ fastest growing companies, Forrester placed eleventh. Forrester was also listed among the top Massachusetts companies for stock market value. “In a region recognized nationwide as [...]

As the Internet continues to mature, so will consumers’ shopping habits, causing online retail to spiral upward and onward. Eleven million more US consumers will take the eCommerce plunge this year, pushing online retail spending beyond $38 billion. According to the new Technographics® Retail & Media Data Overview from Forrester Research, Inc. (Nasdaq: FORR), the [...]

Few European firms have managed the transition from old media to new media. Europe’s print media continue to treat the Net as a paper extension, leading to few online successes. A new Report by Forrester Research B.V. (Nasdaq: FORR) outlines how publishing firms must offer deeper and richer content for the Web and move to [...]

High scores in the areas of usability and delivery narrowly landed proflowers.com in the No. 1 slot in the Flowers category of the latest PowerRankings announced today by Forrester Research, Inc. (Nasdaq: FORR). Forrester PowerRankings combine survey data from online consumers and unbiased shopping tests to provide objective rankings of the leading eCommerce sites. The [...]

Underlining its commitment to quadrupling its European research and analysis over the next six months, Forrester Research B.V. (Nasdaq: FORR) today announced the appointment of William Reeve as group director of European data products. Emily Nagle Green, managing director of Forrester Research B.V., comments, “William brings a sharp focus and strong leadership to our European [...]

Forrester Research, Inc. (Nasdaq: FORR), Europe’s leading independent provider of research and analysis on the Internet and emerging technologies, today announced the opening of its UK Research Centre in London. The Centre, which is the culmination of Forrester’s acquisition of Fletcher Research, represents an important milestone in the continued expansion of Forrester’s European research offerings. [...]