Summary
Your customers want what they want, when and where they want it. It's not enough to just keep up with them; you must also be out ahead. Consumer intelligence solutions power that by breaking down data silos. These solutions enable onboarding of both external data (e.g., social, website, third-party data) and internal data (e.g., CRM, surveys). This report for customer insights (CI) pros outlines this emerging market, featuring 22 vendors and several established vendors.
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