EA (enterprise architecture) teams at an advanced level of customer obsession perform, act, and behave differently. These teams have well-defined, adaptive, and high-performing operating models. Still, a lack of shared methodologies, terminology, and communication hinders other teams from improving their operating model. A new breed of architect — the organization architect — has evolved to improve operating model design, provide pragmatic frameworks, and define best-practice processes. Forrester’s framework enables EA professionals to capture their current operating models, design their future operating models, and build pragmatic implementation roadmaps.