Summary
Companies that prioritize digital accessibility can increase revenue, decrease costs, improve resilience, and build trust with customers and employees. But most companies take haphazard approaches to accessibility or do not have the foundational building blocks in place to ensure their efforts are successful. This is the first of two reports answering the 14 questions Forrester receives most frequently about digital accessibility and highlights examples of companies getting it right — with a focus on how to get started.
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