Amy Cheng
Senior Director Experience Insights, Shipt
Amy Cheng is passionate about unlocking deep consumer, member, and gig worker insights to drive brand growth, operational excellence, and unforgettable experiences across Shipt’s ecosystem. With a knack for storytelling, a data-driven mindset, and expertise in six sigma, journey mapping, and ethnographic research, she brings insights to life and inspires teams to close the loop on feedback. With 20 years in CX, she’s worked with beloved B2B and B2C brands—Macys.com, AAA, VW, Etsy, Broadcom, VMware, and Satmetrix (NPS co-creator).

CX Summit North America · June 23 – 26, 2025 · Nashville & Digital
Contact us at events@forrester.com.
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