Director of Product Marketing, Accelya

Barbara Moreno is a seasoned marketing leader with over 25 years of experience in the travel and technology sectors. Currently the Director of Product Marketing at Accelya, she has a proven track record of building and leading marketing functions, defining product positioning, and driving thought leadership. Previously, she held key roles at various airlines, a Canadian tour operator, and Amadeus, where she led global teams, crafted go-to-market strategies, and championed the adoption of innovative technologies like NDC. Barbara’s international experience across multiple countries enriches her strategic approach and global perspective. She is passionate about leveraging technology to enhance customer experiences and drive industry transformation.