B2B Summit
EMEA

B2B Marketing & Sales

October 7–9, 2024  |  London & Digital

Patrick Xhonneux

Senior Vice President, Marketing, SAS

Active in the software industry for three decades, Patrick remains passionate about how software solutions improve business effectiveness, foster innovation, and enhance everyday life.

Today, he has the privilege of leading one of the most energetic teams of marketing professionals worldwide as SAS contributes world-class analytics to drive effectiveness for governments, success for businesses, and resilience for humans.

He started his career as a SAS consultant, helping customers across industry sectors realize the value of advanced analytics for better decision-making.

Prior to his current global responsibility, Patrick served in many different roles at SAS, leveraging his technology and commercial background. He has been teaching business analytics at the MBA of Grenoble University, France, and serves on the boards of several companies.

Patrick holds a degree in Business Administration with a major in Operations Research from Université Catholique de Louvain, Belgium, as well as an International Management degree from McGill University, Canada.

B2B Summit EMEA · October 7 – 9, 2024 · London & Digital

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