CX Summit
North America

CX, B2C Marketing, & Digital Business Leaders

June 17–20, 2024  |  Nashville & Digital

Sami Hassanyeh

SVP of Digital Strategy and Membership, AARP

Sami has more than 20 years of technology and marketing experience, along with demonstrated success in delivering business value on the web, mobile and social media platforms for AARP. He has developed and executed an aggressive digital strategy that has significantly grown unique visitors, advertising revenue and digital memberships. Sami is a visionary leader and is passionate about the mission of AARP and its goal to empower people to choose how they live as they age.