Trends Report

The Canada Customer Experience Index, 2020

How Brands Build Loyalty With The Quality Of Their Experience

 and  five contributors
Aug 27, 2020

Summary

How well do leading brands build loyalty with the quality of their customer experience (CX)? In this report, we reveal the scores of all 147 brands across 12 industries in the Canada Customer Experience Index (CX Index™) at the onset of the COVID-19 pandemic. We also unveil new trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).