As we move further into 2025, the security landscape continues to evolve in parallel with the uncertainty unfolding globally. Our latest report, Top Recommendations For Your Security Program, 2025, provides timely guidance for security leaders as they navigate another precarious year for their roles, programs, and organizations. Join us in this webinar to go over highlights from our 2025 recommendations and hear directly from the analysts making these calls.Key takeaways: Learn the most important recommendations for your security strategy in 2025 and our rationale behind them.Leverage our research and insights to guide your security program strategy.Understand how to prioritize changes in areas including security platforms, privacy and data protection, critical infrastructure, emerging tech, and security leadership in the coming year.Target audience level: intermediate
S&R professionals should read this report to understand how a balanced scorecard approach can establish the most relevant IAM metrics.
This report introduces the Forrester Customer Engagement Range Of Responsibilities Model.
Digital business leaders can use this report to understand the value they can expect from a commerce search solution and to explore potential partners.
I&O pros can provide a digital and an IT portfolio overview by updating portfolio management practices with cloud-native labeling and tagging.
This report introduces a four-step framework that digital leaders should adopt for effective digital measurement.
Your B2B customers expect personalized interactions on their terms and timelines. Outdated marketing, sales, and postsale processes have failed to meet their changing expectations, resulting in poor experiences that make it harder to retain accounts and grow them further. Postsale teams, and customer success specifically, are uniquely positioned to engage customers and help them achieve meaningful results, but only if you elevate their role in transforming revenue processes that create more durable growth.Key takeaways: Learn why customers are the key to stable, long-term growth.Understand the role of postsale engagement teams in transforming revenue processes.Explore how top teams guide customers through four distinct postsale stages of the Opportunity Lifecycle framework.Target audience level: intermediate
Anyone who sells software or digital goods online and wants to grow through globalization will at least consider a third-party Merchant Of Record model. Merchant of Record (MOR) solutions have existed for decades, but the industry has made headlines recently with some notable departures: Digital River, a former heavyweight in the market, is closing up shop, and a relative newcomer in the category, Lemon Squeezy, was acquired by payments heavyweight Stripe, which, per its founder, will “scale Merchant Of Record selling in a big way.”In this webinar, Forrester analyst Lily Varon is joined by a panel of CEOs from three major players in the MOR solution space: David Nachman, CEO of FastSpring; Jimmy Fitzgerald, CEO of Paddle; and Wendi Sturgis, Board Advisor and Former CEO of Cleverbridge. Key takeaways: Understand what is really going on with the Merchant Of Record market right now.Learn how to avoid common pitfalls of MOR selling.Discover the best ways for digital leaders to prepare for the future of MOR selling.Target audience level: all levels
CX transformation requires leaders to determine the specific employee behaviors that drive customer loyalty and shape the conditions that enable them to activate the entire workforce to demonstrate customer focus. In this episode, Angelina introduces a blueprint consisting of three key steps: 1) describing current and ideal culture; 2) assessing the current culture; and 3) leading culture change.
Microsoft will no longer offer an Enterprise Agreement to some EA holders, the first step in a far-reaching revamp of its pricing and contracting structure for enterprise customers.