Summary
How customers perceive a brand influences how much they are willing to spend with the brand and whether they will recommend it to others, as well as how likely they are to forgive the brand’s missteps. This report answers the question, “Which home and auto insurers in Singapore provide the best customer experience (CX)?” This report reveals the rankings of six home and auto insurance brands that we analyzed as part of the Singapore Customer Experience Index (CX Index™). Insurance CX professionals in Singapore can use this report to inform their ongoing CX improvement efforts.
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