Your Underused SaaS Apps Are Prime Targets For Trimming Tech Budgets

You likely have hundreds of software-as-a-service (SaaS) apps, some critical and some just lying around. You can save money without compromising impact with a careful SaaS discovery, assessment, and optimization strategy. Identify a function or business scenario with many SaaS applications and a business sponsor ready to engage, typically in marketing, collaboration, productivity, sales, or analytics and sometimes in finance, customer care, or business operations. Use Forrester’s three-step SaaS rationalization process — discover, assess, and optimize — to methodically evaluate the impact, costs, and risks of each application. Work with business sponsors to determine what to do with each app: Retire unused or underused apps; combine redundant apps; and/or renegotiate contracts for apps you will keep.