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Description
Mobile is a vital part of the CIO's business technology (BT) agenda to help improve customer experience, employee productivity, and new revenue channels. The most visionary and forward-looking CIOs, meanwhile, are currently building the steppingstones for their digital transformation. This Webinar leverages Forrester's survey data to depict the current state of the CIO's mobile mind shift and his or her ability and willingness to support comprehensive mobile solutions.
Agenda:
- Mobile Success Reshapes The CIO's Role
- Mobile Shifts From Tactical Measure To Business Enablement Strategy
- Focus On Process Transformation — Not Technology Implementation
- Pursue Your Mobile Strategy As A Business Strategy
Key takeaways:
- Businesses that are most mature in mobile also have the fastest revenue growth rates.
- Mobile should be an integral part of the digital transformation strategy.
- The CIO who fails in mobile will lose his or her job.
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