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Without a doubt, 2023 will go down as the year of AI as we saw the rise of consumerization of generative AI (genAI). Announcements rolled out about mergers, acquisitions, wild company valuations, and oversized VC and internal investments. Enterprise data and technology teams felt the pressure top-down (from boards and executives) and bottom-up (from employees using freely available AI) to develop a strategy and start building. We predict that 2024 will galvanize enterprise teams to be proactive, develop a meaningful AI strategy, and deliver on the AI promise while keeping an eye on regulations and new risks.
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The year 2024 will galvanize enterprise teams to be proactive, develop a meaningful AI strategy, and deliver on the AI promise while keeping an eye on regulations and new risks.
Adopt an AI governance framework to help your organization play AI offense and defense at the same time.
Generative AI will reshape the way we interact with technology and the world. Fuel your future growth by using genAI to enhance experiences, offerings, and productivity.
This report outlines key best practices for BYOAI and provides a link to a BYOAI policies template to help your organization effectively manage it at scale.
Privacy and risk leaders must undertake key initiatives to make a start on generative AI governance.
Insurers have the right intentions of using AI but face significant gaps in making this a reality. This report will help insurance decision-makers close those gaps.
Forrester’s B2B Summit North America 2025 provides an opportunity to align your go-to-market teams — marketing, sales, customer, and product — on new ideas, frameworks, and practical advice to drive growth and lead transformation. Make the most of the exclusive access you'll have with Forrester's entire go-to-market team of analysts and industry leaders. Join Dave Frankland, B2B Summit Host, as he previews: Mainstage sessions: Get to know the speakers that will address changing buyer behaviors and how go-to-market teams must prepare to best meet the needs of new buying teams. Analyst-led roundtables, breakout Sessions, and workshops: See the critical research to review and interactive tools to leverage so you and your team can pre-register and take full advantage of more than 50 interactive sessions with the Forrester team and your peers. Exclusive live certification offerings: Take part in curated, guided tracks designed to help you and your team apply Forrester’s ideas and frameworks to your organization. Get professionally certified in two tracks: “Capitalize On The B2B Buyer Power Shift” or “Harness AI For B2B Marketing, Sales, Customer & Product.”Plus, Dave will share some pro tips to stay comfortable and enjoy your time in Phoenix.
In this interactive session, you can submit and upvote questions about all-in-one event management platforms and learn more about the top vendors evaluated in our recent Forrester Wave™ report. We also discuss the market dynamics, disruptors, and differentiators among the vendors evaluated, as well as other findings from our research.Key takeaways: Learn what’s changed in the B2B event management technology market.Understand what you should be looking for when selecting a vendor.Learn where the market is heading.Target audience level: all levels
As the digital landscape evolves, the convergence of edge computing, the internet of things (IoT), and operational technology (OT) is creating unprecedented opportunities and challenges for IT operations. Artificial intelligence for IT operations (AIOps) provides contextualization of these technologies within the larger IT estate for IT operations professionals. This webinar explores the pivotal role of AIOps in managing and optimizing these interconnected environments, ensuring seamless performance, enhanced security, and operational efficiency.Key takeaways: Understand how AI enhances edge computing by enabling real-time data analysis and decision-making at the source, reducing latency, and improving responsiveness.Identify the technologies, devices, and use case scenarios powered at four edge computing environments, and understand the role of IoT at the edge.Discover how AIOps can efficiently help manage and monitor vast networks of IoT devices, ensuring optimal performance and minimizing downtime.Learn how AIOps can help bridge the gap between IT and OT, providing unified visibility and control over industrial systems and processes.Explore how the algorithmic capabilities of AIOps can predict equipment failures and maintenance needs in OT environments, reducing unplanned downtime and extending asset life.Gain insights into how AI strengthens security measures across edge, IoT, and OT environments, protecting against cyber threats and ensuring compliance with industry standards.Understand how AIOps can scale with the growing demands of edge, IoT, and OT deployments, providing the flexibility to adapt to technological advancements and business needs.Target audience level: beginner and intermediate
The world woke up to a new tremor: DeepSeek’s partially open-source model, DeepThink (R1), by a company in China. With benchmarks comparable to other state-of-the-art models, reasoning explained by default, and low-cost development (less than US$6 million), it serves as another wake-up call. It opens the door to more disruption as smaller footprint models can run without the need for specialized hardware, accelerating edge computing use cases like autonomous vehicles and industrial automation. But risks abound in the form of data collection, storage, and release to regulatory authorities. The promise lies in model creation opportunities for many more startups and enterprises.Key takeaways: Learn what DeepSeek’s new model, DeepThink (R1), can do.Learn about its impact on the AI model market and on your enterprise AI ambitions.Discover which use cases are most impacted by this release. Understand the risks involved and how to navigate them.Target audience level: all levels
In the dynamic world of DevOps and agile methodologies, the integration of artificial Intelligence (AI) into IT operations (ITOps) is becoming a game-changer. AIOps (AI for IT operations) provides real-time insights, contextualization, and proactive capabilities vital to DevOps and agile success. This webinar will explore how AIOps can enhance the efficiency, speed, and reliability of software development and deployment processes, ensuring that organizations can deliver high-quality products faster and more effectively.Key takeaways: Discover how AIOps insights can help streamline DevOps pipelines, automating repetitive tasks and accelerating development cycles to meet the demands of agile environments.Learn how AIOps enhances CI/CD processes by predicting potential issues, optimizing resource allocation, and ensuring seamless integration and delivery of code.Understand how AI-driven insights can foster better collaboration between development and operations teams, breaking down silos and promoting a culture of continuous improvement.Explore how AIOps can predict and resolve incidents before they impact production, ensuring high availability and reliability of applications.Gain insights into how AIOps-produced analytics can provide actionable recommendations, improving decision-making and strategic planning.Understand how AIOps insights can scale with your agile and DevOps practices, providing the flexibility to adapt to changing project requirements and market demands.Target audience level: beginner and intermediate
If you always wanted to create more value as an architect, this webinar is for you. Senior analyst Stéphane Vanrechem presents architecture activities that boost your company revenue.Key takeaways: Learn the value of Architecture for Business StakeholdersDiscover the value of Architecture for IT Stakeholders. Learn about the Architecture Value Tool: An overview.Target audience level: all levels
